
Test first, then invest with purpose.

Strategy becomes robust through concrete work.
You get a reasoned direction and prioritised next steps. You can commission consulting and concept work independently of implementation.
We formulate the open question and define the core problem.
Existing data, user knowledge, and focused interviews become dependable evidence.
Audience, value, and differentiation become a work sequence prioritised by impact, risk, and effort.
We describe core workflows, rules and edge cases as a basis for design and implementation.
Prototypes or internal alphas test the assumption an investment actually depends on.
Clarify the core problem
We formulate the open question and define the core problem.
Analyse data and user insights
Existing data, user knowledge, and focused interviews become dependable evidence.
Define value and priorities
Audience, value, and differentiation become a work sequence prioritised by impact, risk, and effort.
Clarify workflows and rules
We describe core workflows, rules and edge cases as a basis for design and implementation.
Test assumptions with prototypes
Prototypes or internal alphas test the assumption an investment actually depends on.
Possible starting points
Possible starting points
Turn an idea into a clear basis for the next steps.
- We clarify your idea’s audience, problem and value, and define a sensible first version.
- Together, we organise existing requirements and open assumptions.
- You receive an agreed basis for concept development, design and implementation.
Decide how an existing application should evolve.
- We organise user insights, business goals, requirements and technical constraints.
- From these, we identify which tasks and areas should take priority next.
- You receive a reasoned direction for further design and development.
Test an important assumption before it determines further investment.
- Together, we frame the open question and define which observations would support or challenge the approach.
- Depending on the question, we use interviews, existing data, concept tests or a focused prototype.
- The result helps you decide whether to pursue, change or stop the approach.
We plan strategy work in two-week sprints. The number depends on the open question and the evidence needed.
Many assumptions become one focused plan.
Discovery creates focus: we test assumptions with users and in the market. This leads to informed priorities and a roadmap.
- Open assumptionsOpen assumptions
- Tested with purposeTested with purpose
- Ordered by impactOrdered by impact
- Dependable planDependable plan
The depth depends on the open question and the evidence already available.
The plan becomes a next step. For new development, a relaunch, or focused validation.
Questions about Product Strategy & Consulting.
A workshop can be part of the work, but it is not the outcome. We start with a specific question, assess existing evidence, and add research, domain logic, or prototyping only where the answer requires it.
Yes. You can engage us solely for consulting and concept development. We hand over the agreed concepts and findings so your team or another partner can continue the work. If needed, we support implementation with reviews.
No. We first assess what exists and how dependable it is. Missing knowledge is added deliberately rather than starting a large research programme by default.
Yes, when a prototype is the best way to answer the open question. We use prototypes to test domain logic, value, clarity or feasibility.
Yes. Product design is our core expertise. Once direction and scope are clear, we take on UX, UI and prototyping. We can also implement the interfaces we design.
Starting from the open question, we determine uncertainty, the evidence needed, and the outcome. That becomes an agreed scope, planned sprints, and a guaranteed total price.
Give the next step a sound foundation. Before time and budget move in the wrong direction.

Marco or someone from the team will get back to you, within 24 hours on working days.


